I build the systems that show you exactly which rupee made money.

I set up your tracking, run your ads, and automate your follow-ups, so every rupee you spend has a name and a result attached to it. For D2C brands and service businesses who are done guessing.

Book a call See my work

What I do

Pick what fits. Most projects use two or three of these together.

01

Ad campaigns you can actually track

  • I run your ads on Instagram, Facebook, and Google, but I set them up differently
  • You can see exactly which ad brought in which customer
  • Your Monday morning report shows real numbers, not guesses
Meta Ads Google Ads Shopping Performance Max Attribution
02

Tracking & reporting setup

  • Before running any ads, I set up tracking for every click, form fill, and purchase on your website
  • Then I build you a clean dashboard where you can see everything in one place
  • Weekly reports, daily updates, no digging through spreadsheets
GA4 GTM BigQuery Looker Studio Meta Pixel CAPI
03

Search & AI visibility

  • When someone searches Google, or asks ChatGPT, for what you sell, you show up, not just the competitor who ranked first in 2023
  • Local buyers on Google Maps, national and MENA buyers on search, and AI answer engines that recommend you by name
  • I structure your content so you get found twice: once by search, once by AI
Local SEO National SEO AEO GEO AI Search
04

Website strategy & content

  • I write every word on your website and plan how each page should look and work
  • Copy that gets customers to act, structured so Google can find it too
Copywriting SEO Structure WooCommerce
05

Founder positioning

  • I write LinkedIn posts for founders, in your voice, about your ideas
  • The kind of posts that make people message you wanting to work together, not the ones that just get polite likes
LinkedIn Ghostwriting Thought Leadership
06

CRM, WhatsApp & AI automation

  • A lead fills out your form at 11pm, and by 11:01 they get a WhatsApp reply, nothing falls through while you sleep
  • Your system records where they came from and your sales sheet updates on its own
  • Plus daily news and weekly performance summaries, straight to your inbox every morning
Zoho CRM Zapier WhatsApp AI Bots Google Sheets Claude AI Daily Reports

Featured work

Some recent projects and the systems behind them.

Content Intelligence dashboard collecting competitor content and generating a briefing

Content Intelligence Engine

For agencies and freelancers running content for multiple clients Live

A tool that reads everything a client's competitors just published and hands back a content roadmap: what to write next, and in what order.

Content Strategy Claude API
See full case study → No screenshot. Client details anonymized.

Premium Studio of Surfaces Brand Growth

For local businesses that live or die on being found, trusted, and fast to reply Details anonymized by agreement.

A premium Hyderabad design studio had inbound interest but no proof of quality. I built WhatsApp, founder LinkedIn, and a content system to earn trust with the right buyers.

WhatsApp Business API AEO / GEO
See full case study →
See all work →

About

Yash Khandelwal

Most marketers start with the ads. I start with the setup.

I come from an engineering background. That means I think about marketing like a system where every part is connected and every number is accounted for. Before running a single ad, I make sure we can track everything that matters.

Then I run campaigns on top of that so when something works, you know why. And when it doesn't, you know where it broke.

Based in Pune. Working with clients across India and internationally.

Is this a fit?

I work best with

  • Businesses that spend on marketing but can't see what's working
  • Companies with leads coming in but no system to track where they came from or follow up
  • Owners and founders who want to understand their own numbers, not just hand them off
  • Businesses ready to fix the tracking foundation before spending more on ads
  • Teams that want marketing they can measure, not "trust me, it's working"

Not the right fit if

  • You just want someone to run ads without any tracking setup
  • You need results overnight with no groundwork
  • You're looking for the cheapest option, not the right one
  • You're not comfortable sharing access to your ad accounts

Let's talk

A short call to talk through what you're trying to fix and whether I can help. No pitch deck, no pressure. If it's not a fit, I'll tell you.

Have questions first? See the FAQ →

30 min · call No pitch No pressure
Email
Phone +91 77218 32029
WhatsApp Message me directly →
LinkedIn Yash Khandelwal ↗

What I'd want to understand

  • The problem you're trying to solve.
  • What tracking and tools you already have.
  • Where the leaks are and what to fix first.

I typically respond within a few hours. No decks, no fluff, just a straight conversation.